Welcome to
The Digital
Neighborhood
Make yourself
at home
It’s your Neighborhood, so you won’t find a load of strict rules in here. Just some useful tips to help us keep things clear and consistent.
A movement.
Not a brand.
The Digital Neighborhood is here to power the growth of our amazing companies.
Letting our community take center stage, we celebrate all our people for who they are, as they are.
Contrarian
Anti-corporate
People over tech
Proud to be different
Forever entrepreneurial
Our voice
is your voice
There’s no set way to write for us. Just be clear. Get to the point. And let your passion shine through.
A couple of little things
- We use U.S English
- We always capitalize the N in Neighborhood
Positioning statement
The Digital
Neighborhood
Where tech expertise
calls home
Customer proposition
Your destination for deep tech expertise
The Digital Neighborhood is a growing community of 11 independent tech companies. Focused on Microsoft services, we’re experts in data, applications, the cloud, and business intelligence.
All proudly independent. All seamlessly connected. We all share the same approach. Forging strong, personal partnerships, we call on each other’s expertise to help your business embrace what’s next, realize your digital ambitions, and stay ahead in a changing world.
growing tech
movement
the expertise
you need
of us. Call on all
of us.
expertise
Employee proposition
Bold moves.
Made together.
We are The Digital Neighborhood. A growing movement of diverse I.T expertise. All harnessing the talents of our neighbors, we speak our minds, embrace new ideas, and help each other progress.
Working in close-knit teams, we feel the difference we make for our customers every day – and are proud to be part of such a powerful collective.
in The Digital
Neighborhood
Tech second
yourself
with experts
a Great
Place to Work
Acquisition proposition
The next step
is your biggest yet
Everything you’ve done so far has led to something even bigger. Long may it continue.
The Digital Neighborhood is a growing community of 11 independent tech companies… and counting. Big on collaboration, we harness each other’s expertise to ensure all our next moves are bigger, better, and bolder than what’s gone before. Together, we’re taking things to the next level. Join us.
go further
entrepreneurial
spirit
our differences
bolder moves
Manifesto
Born in the cloud, we don’t follow convention.
For us, the digital world is full of limitless skies.
Where new ideas take flight.
It’s home to a group of entrepreneurial tech businesses.
All fiercely independent. All working seamlessly together.
Delivering industry-leading expertise.
With a highly personalized service.
We connect you to a community of incredible talent.
Sharing innovation, knowledge and insights.
To simplify and conquer your complex digital challenges.
Welcome to The Digital Neighborhood.
We’re proud
of who we are
So here are a few things we do to keep our wordmark looking fresh.
We let the world know who we are in one of three ways:
Standalone
Don’t be shy. We think our wordmark looks best when it’s bigger than 10mm in print or 30px on digital assets.
Headline
Our wordmark looks great when it’s used as part of a headline. This is one of the ways our brand is unique, so we go for it whenever we can. When using The Digital Neighborhood in a headline statement, it must appear in ultra bold.
This way for
The Digital
Neighborhood
Examples:
Thriving in
The Digital
Neighborhood
Better connected
in The Digital
Neighborhood
Roundel
Our roundel comes out when there’s not enough space for the full wordmark in all its glory.
This could be an app icon or web favicon.
Better connected
in The Digital
Neighborhood
We have created flexible guidance for
how and when to use the Endorsement line.
Guiding principles
To keep things
consistent, our
endorsement line is
always in Arial.
There are three colour options for the endorsement line. Please select the option that works best for legibility: black, white, or one of your practical and complementary brand colours.
‘Better connected’
is in regular, while
‘The Digital
Neighborhood’
is in bold.
Applications
The Endorsement line should always be used on your email signatures & on your brand websites.
Any other application is at your discretion. In instances where you want to use the endorsement line in a smaller space, it can be locked to your logo without the wordmark.
We’ve already done the hard work for you.
Get your endorsement line logo here.
Getting creative with our fonts is a big part of our identity
Primary typeface
Primary typeface
Unique and full of character, just like our Neighborhood. Inktrap Ultrabold adds impact to key messaging and headlines. In digital usage we don't do ligatures in headlines. Inktrap Regular should be used for supporting copy.
Licence
Each business has one license, valid for one desktop user only. You can get additional licenses directly from the font foundry, Pangram Pangram: hello@pangampangram.com
System typeface
Arial
Arial Bold
System typeface
Good old Arial. We use it when our primary typeface isn’t available or when we know the person reading the doc or deck doesn’t have a Neue Machina font license.
We only use black and white. Our brands bring the color to the neighborhood.
Primary colors
RGB 0, 0, 0
CMYK 0, 0, 0, 100
RGB 255, 255, 255
CMYK 0, 0, 0, 0
Charts & graphs
We only use these colors when we need to communicate lots of information in financial charts.
We keep it real!
People first. Tech second. When snapping our Neighborhood, we capture moments as and when they happen.
This way, all our photography feels authentic and full of genuine personality.
Make your life easier.
Use the templates below.
